Are you feeling left in the dust when it comes to social media? Do you want to beat the competition? Are they using Facebook to market? Maybe you should too! Would you like to have a Facebook campaign that beats them cold? You're going to need to put in some effort and find the right information.
If you're having trouble gaining followers, you can offer a sweepstakes in return for their "Like". Just place the sweepstakes in a tab on your company's page and have them fill it out with their email address, specifying that only those who Like your page will be eligible for the contest.
If you are especially shy, you should find a way to overcome that before you start trying to market your business. People will not clamor to do business with someone that seems to have a hard time communicating. If this is not something you can change, you should consider hiring someone to do your marketing for you.
You can build value for your Facebook campaign by using this platform to share exclusive content. Give some specific examples of the kind of exclusive content your subscribers have access to. You could, for instance, use Facebook to share some coupon codes or let your subscribers know about the new products you have not released yet.
When you want more people to Like your page, offer them something they can't get unless they click that Like button. One easy way to do this is by running a contest which only those who Like your page can enter.
Don't forget about your existing audience. People often focus on new customers and tend to forget about the old. Respect and reward your audience as much as you can. This is very rewarding, so don't neglect your fan base.
You may want to consider buying an ad on Facebook. Your ad can be customized so that people in a specific age group or gender can see it. You may also use a given budget and do a lot or a little as you can manage. You don't have to make any commitments long-term, either. You have the ability to stop the ad at your convenience.
The more you know about Facebook marketing, the easier it will be to beat the competition. You are now able to teach them about success! Use the advice you've learned here to get started.
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