mastering your website pt. 2

There are so many aspects to creating a great website so we thought you could use a part two of this informative article! Check out these extra tips.

If you have a number of website ideas in mind, it is wise to purchase a domain name right away. You need to be creative and the names should match your site and the name of your business. Others may have the same name chosen so if you have one in mind lock it up right away, even if your website is not even being created yet. It is not uncommon for many people to have similar ideas. With hundreds of millions of sites on the web, you simply cannot wait.

If you have links on your page, those links should have text associated with them. Links that show content should be clearly visible to the visitor so they know what they are clinking on. Textless links can easily be clicked by mistake or will be looked over for lack of trust from the user. Telling your audience where that link is going is a must. You need clear direction on your site both in the design of the site and in the text. With so many scams, fake websites and hackers out there making your audience feel safe on your site is a must.

Include a about us or meet the team section for your business website. It is important for people to know that your business is ran by someone and not associated with a bot. It builds trust in your audience and helps them connect with your business and what you are offering better. Pictures of you and your team are always a bonus! Let your audience know who they will be working with should they decide to trust you and support you.

A mission statement for your business is something you've most likely come up with already. Adding it and making it visible and readable on your website will give your potential customers an insight, not only into what you do but why you do it. This can go along way.

Bonus Tip: Adding your website to your Google Listing is going to help your audience find your website easily and trust that you are professional, having all your ducks in a row. A Google business listing is just as important as a website and they should be linked.

We hope that these extra tips will help you create an amazing website you and your customers can both utilize.